Create Promotions

  • Log in to Merchant Portal.
  • Go to Promotions.
  • Click on Create Promotions at the top of the page.

Main properties of a promotion:

  • Select a promotion Type:
    • Discount - in this case, a promotion is applied to a product automatically when adding the product to the shopping cart on the checkout page.
    • Promotion codes - in this case, a promotion is applied to a product only after a promotion code gets activated in the shopping cart on the checkout page. More details on how to use promotion codes (coupons).
  • Enter the promotion Name. It is not customer-facing. Use promotion names to stay organized on the portal. You can find a promotion by its name in the future.
  • (When selecting Promotion codes as the promotion type) Enter Promotion codes. A promotion code must be activated in the shopping cart on the checkout page to provide a discount. 
  • Select a Discount model and set a discount percentage. 

You can also make additional settings for promotions:

  • (Optional) Change promotion statuses (Active). A promotion can only be applied if it is active. By default, promotions are created active.
  • (Optional) Enter promotion validity periods (Start date - Expiration date).
    By default, there is a validity period set. During this period, a promotion is valid since the date of its creation and is not limited by the date of its expiration.
  • (If selecting Promotion codes as the promotion type, it is optional) Change the settings for applying promotion codes (Promotion codes settings).
    By default, each promotion code can be activated in an unlimited number of orders. 

Setup Guide

You can:

  • Create lifetime promotions.
    In this case, a promotion is valid from the start date until it is deactivated.
  • Create limited-time promotions.
    In this case, a promotion is valid for the period set.

Please note that in addition to the promotion validity period, the ability to apply the promotion is also affected by its status. Promotions can only be applied during their validity period, and if they have the following status: Active.

To set a promotion validity period:

  • Select a Start date for your promotion.
    By default, current date and time values are set for the field. Do not change them if you want your promotion to be applied immediately after its creation. Otherwise, enter date and time values in the future if you want to delay the start of the promotion. 
  • Enable the option and select an Expiration date, if you want to limit the validity period of the promotion. The promotion expiration date and time values must be greater than the promotion start date and time values.

These settings can only be made to promotions having the following type: Promotion codes.

Select a promotion code type to be used in your promotion (Promotion codes setting):

  • Reusable - such promotion codes can be applied to products of multiple orders.
  • Disposable - such promotion codes can only be applied to products of a single order.

Enter the Promotion codes that must be valid under the promotion. To apply the promotion, the promotion code must be activated in the shopping cart on the checkout page.
You can add one or more codes to the promotion. Each code must meet the following conditions:

  • Must contain less than 30 characters.
  • Can contain letters (Latin and Cyrillic), numerical digits, as well as symbols: dashes, underscores, and dots.
  • Code value is case insensitive.
  • Must be unique within the same promotion.
  • If there are several codes, each of them must be entered on a new line. Press the ENTER key when in the input field to go to a new line.

It is acceptable to use the same promotion code in different promotions. If several promotions that meet the conditions of application are found when a promotion code is activated, the discount amount of only one of the promotions is applied to a product. More details on how discount amounts are applied in this case.

You can enter promotional codes manually or generate them automatically.
To generate codes automatically, select the quantity you want to generate and click the Generate button.

Discount models determine the products to which a promotion is applied and the amount of a discount:

  • All productstotal discount amount for all your products.
    In this case, the promotion is applied to all your products; the discount amount is the same for each of the products. If you add new products to the catalog while the promotion is in its validity period, the discount amount is automatically applied to them as well.
  • Specific products- total discount amount for selected products.
    In this case, the promotion is applied only to the products you select; the discount amount is the same for each of the products.
  • Specific products and discountsindividual discount amounts for each selected product.
    In this case, the promotion is applied only to the products you select in it; the discount amount is assigned individually for each product.

In this case, the promotion is applied to all your products; the discount amount is the same for each of the products. If you add new products to the catalog while the promotion is in its validity period, the discount amount is automatically applied to them as well.

  • Select the discount model: All products.
  • Enter the (Amount of Discount) to be applied to all your products. The value must meet the condition: 1 ≤ discount percentage < 100. You can enter an integer or a fractional number. You can use up to 6 digits after the separator – the decimal point.

In this case, the promotion is applied only to the products you select; the discount amount is the same for each of the products.

  • Select the discount model: Specific products.
  • Enter the (Amount of Discount)to be applied to the products you select. The value must meet the condition: 1 ≤ discount percentage < 100. You can enter an integer or a fractional number. You can use up to 6 digits after the separator – the decimal point.
  • Add products to your promotion. To do this, select the products you require from the drop-down list. The list does not include products with trial periods or products to be used for automatic renewal.

To add more products to the promotion, click on Add product and repeat the steps described above.

If you want to delete a product from the promotion, click on the trash can icon next to the name of the product.

In this case, the promotion is applied only to the products you select in it; the discount amount is assigned individually for each product.

  • Select the discount model: Specific products and discounts.
  • Add products to your promotion. You have to:
    • Select a product from the drop-down list. The list does not include products with trial periods or products to be used for automatic renewal.
    • Enter an individual Amount of Discount to be applied to the product you select. The value must meet the condition: 1 ≤ discount percentage < 100. You can enter an integer or a fractional number. You can use up to 6 digits after the separator – the decimal point.

To add more products to the promotion, click on Add product and repeat the steps described above.

If you want to delete a product from the promotion, click on the trash can icon next to the name of the product.